Botev Plovdiv, the oldest football club in Bulgaria, has reportedly implemented Bitcoin as a payment method for in-stadium purchases and fan shops, with future intentions to include ticket sales as well (CryptoPotato). To encourage the widespread use of Bitcoin, all November transactions are discounted by 10%. Established in Plovdiv, an ancient city in Europe, Botev has garnered a substantial following and has recently undergone stadium renovations. The Bitcoin offering takes place prior to a substantial matchup with Lokomotiv Plovdiv.

Botev is the first club in Bulgaria to accept Bitcoin, but international clubs including RCD Espanyol, Oxford City, Tigres, and Sao Paulo have done so as well. Furthermore, football superstars Neymar and Ronaldinho have utilised NFTs and personal tokens to enter the cryptocurrency space. In an effort to demonstrate its commitment to technological progress, the club has implemented Bitcoin as a viable payment method on its official website. This allows patrons to utilise the cryptocurrency in fan stores and to purchase food and beverages during matches. Botev Plovdiv intends to accept it as a ticket payment method in the immediate future, according to a Meta (Facebook) announcement. Following this, the club revealed that customers who complete their November transactions in Bitcoin will receive a 10% discount.

Botev is one of the Bulgarian football clubs that has the largest fan base. Plovdiv, the second most populous city in the nation and one of the oldest in Europe, serves as the venue for derby matches that attract in excess of 15,000 spectators. The stadium underwent recent renovations, and the BTC offering was made just days prior to the match against Lokomotiv Plovdiv, its most formidable opponent. Other football clubs, including RCD Espanyol of Spain, British Oxford City, Mexican football behemoth Tigres, Sao Paulo of Brazil, and Sao Paulo of Brazil, have also adopted Bitcoin as a payment method. Furthermore, several football legends have entered the cryptocurrency ecosystem. For instance, Neymar, a Brazilian superstar, purchased non-fungible tokens (NFTs) from the Bored Ape Yacht Club (BAYC) collection. Ronaldinho, who won the 2005 Ballon d'Or, collaborated with the decentralised exchange P00LS to introduce his own token, RON.

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